Twitchance

A few days ago I launched Twitchance, a free Twitter lottery. It’s a viral marketing experiment where I’m going to give away some cash ($500.- on the first draw).

The concept is simple; participants post a message from a sponsor on Twitter. After some time a winner is randomly selected and awarded the prize. The sponsor receives amplified outreach to the online world.

Many companies offer services for free on the internet, often powered by advertisements. I figured the same could be done with a lottery. Twitter has a huge user base and tracking specific messages is easy, making it the perfect place for a project like this.

Anyone can join, all you need is a Twitter and Paypal account.

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  • Ozh
    Interesting concept. I'm curious as it's going to evolve.
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